Kelly and Sharon Osbourne Attend Race To Erase MSĬelebrity guests at this year’s event included host Nancy Davis, honoree Tommy Hilfiger, presenters Randy Jackson, Sharon, Kelly and Jack Osbourne, Anne Heche and James Tupper, Paris Hilton, G. The event raised over $1.7 million to benefit the Race to Erase MS and its Center Without Walls program, a collaboration of top MS research centers working together as a team on ground-breaking research to treat and ultimately cure MS. In an unprecedented move, the station group made the decision to produce and direct the music video in-house and work with Disney Music Group's Hollywood Records to produce the song, collaborating closely with ESPN.On Friday, April 24, host, MS survivor and advocate Nancy Davis welcomed guests to the Hyatt Regency Century Plaza for the 22nd Annual Race to Erase MS. It was a dream come true to have Diane and Rita agree to be part of this and have the women leaders in our organization support this initiative and watch the magic that evolved from this collaboration."Ĭollectively, the ABC team decided to use the power of the Disney brand, tapping into internal resources and talent to launch this project. "ABC Owned Television Stations' race and culture team is dedicated to amplifying the voices of the historically underrepresented, addressing cultural and social issues while celebrating them and their victories. "Supporting the Fifty/50 initiative was necessary," said Blake. I'm incredibly proud of this collaboration and thrilled to showcase it on our Networks as part of the Fifty/50 initiative." "'Finish Line' is a fantastic and empowering anthem, brought to life by an extraordinary and inspiring group of women. "As we celebrate the 50th anniversary of Title IX across The Walt Disney Company, it is a true gift to have two such prolific, powerhouse artists as Rita Ora and Diane Warren contribute their talent and passion to a song that celebrates and encourages girls and women around the country," said Debra OConnell, president of Networks for Disney Media & Entertainment Distribution. The project was led by Adrianne Anderson, vice president of Content Development & Marketing at KABC-TV, and Nzinga Blake, race and culture executive producer at ABC Owned Television Stations. The collaboration is an intentional nod of empowerment and respect to Title IX women who broke barriers and paved the way for many. The Fifty/50 initiative commemorates the 50th anniversary of the passing of Title IX, the federal civil rights law that prohibits sex-based discrimination in any educational institution receiving federal funding and gave women the equal opportunity to play.Ī women-led executive and creative team came together to ensure that diverse women spearheaded all elements of the "Finish Line" production. "Finish Line" is a women empowerment anthem that will support "37 Words," a four-part ESPN docuseries from documentary filmmakers Dawn Porter and Nicole Newnham, as part of The Walt Disney Company's Fifty/50 initiative led by ESPN. "There are no obstacles we can't get through as women, as people," Warren added. "This campaign is to remind women to stay strong, to stick together," Ora told Seacrest. It may be 50 years since the law was passed, but we are still pushing for the fundamental human right of equality," Warren added.Īn exclusive clip of the music video premiered Sunday during ABC's "American Idol." Emmy Award-winning producer and host Ryan Seacrest interviewed both Ora and Warren live. "This powerful initiative inspired me to write 'Finish Line' as an uplifting anthem that reminds us to never give up the fight.
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